Malte Paul's Blog

Entrepreneurship & Co.

Archive for the ‘Lessons from Being an Entrepreneur’ Category

New corporate design for WWG worldwidegames

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On 1 November, in time for the 2010 browsergames forum, WWG has launched its new corporate design. The re-design (or actually the first real desgin ever) came with a full pack including a new WWG corporate website and an new WWG corporate brochure. Aim of the re-design is to sharpen our profile as an international independent publisher of free-to-play browser based online games. Being nearly three years old, we basically have been the first mover into this market segment, now, finally we start being proud of it. Read the rest of this entry »

Written by Malte

Dezember 10th, 2010 at 3:09 pm

Are social games going to die?

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Alex St. John, President and CTO of hi5, has written a very interesting article about the state of the social gaming market which was published on techcrunch.com. My interpretation of his article is: many social game companies will die and the few that survive will do what other online game companies (e.g. Bigpoint, gameforge, worldwidegames) have always been doing: build a platform-independent user base and create games that are playable across platforms without dependence on a single social network. Read the rest of this entry »

Written by Malte

September 18th, 2010 at 6:34 pm

Now we’re global: WWG launches in the Middle East

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On Monday 13 September 2010, we have launched the arabic version of Desert Blitz. In the Arabic world the game is actually named “Saakat Sahara” or “صاعقة الصحراء” (which means Desert Thunderbolt) and can be reached under http://www.saaka-sahara.ae. We started our preparations in May this year including a detailed translation and considering that people in MENA (Middle East North Africa) actually read from right to the left. Read the rest of this entry »

Written by Malte

September 14th, 2010 at 8:16 am

PSSSST, top secret: WWG to launch the next white label portal

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It has been less than a month that I have posted the news that WWG’s portal playnik.com has a new design and that during the re-design process we have totally reworked the source code behind our portal. Now we are only a few days away from announcing (and launching) another white label version of this portal. Read the rest of this entry »

Written by Malte

August 28th, 2010 at 3:30 pm

Article: Why too much money is worse than too little

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Guy Kawasaki explains why too much money can be worse for entrepreneurs than too little. 

The reasons are:

  1. The more money you have, the more money you spend.
  2. You start to feel more secure than you should
  3. You start hiring people that have a great CV rather than the ability to build a company
  4. You start hiring too expensive people
  5. You start spending on expensive freelancers and consultants only to speed things up
  6. Entrepreneurship is not serial (get money – build company – sell company) but you rather have to handle many things in parallel. Read the rest of this entry »

Written by Malte

August 13th, 2010 at 3:22 pm

playnik.com has a new design!

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On Friday, 30 July 2010, we have launched the redesign of playnik.com. Although playnik.com is clearly targeting the segment of core and hardcore gamers, the former website looked quite a bit casual. Now it is darker, more comprised, centered even more around our games and just does look more hardcore.   Read the rest of this entry »

Written by Malte

August 5th, 2010 at 9:32 pm